by Magpie Creative | Nov 14, 2022 | Update
As the saying goes, “fail to prepare, prepare to fail”. And as it turns out, this adage could easily apply to video production, where preparation in the form of a solid creative brief is critical to success. In this article, I’m breaking down the components of a...
by Magpie Creative | Sep 8, 2022 | Update
Do I need an eLearning module, training videos or both? 6 questions to help you decide. No matter what you’re aiming to teach your audience, a key decision you’ll need to make is which medium you’ll use to deliver your training. In many cases, this choice comes down...
by Magpie Creative | Aug 9, 2021 | Update
ANIMATED MOTION GRAPHICS EXPLAINERS CAN BE A GREAT WAY TO PROMOTE YOUR PROJECT… These days, if you want to promote something to any audience, video is a must. If a video is available, 60% of visitors will opt to watch it before reading any text. Our brains process...
by Magpie Creative | Aug 9, 2021 | Update
IF YOU WANT TO CREATE A POWERFUL VIDEO THAT LEAVES A LASTING IMPRESSION THEN YOU NEED TO PLAN EVERYTHING WITH YOUR AUDIENCE IN MIND… The videos that work are the ones that people connect with on some level. They relate to it. They feel engaged because it speaks...
by Magpie Creative | Aug 9, 2021 | Update
One of the most important aspects of managing and leading change is gaining and keeping your stakeholders’ attention. Every day your audience is bombarded with a ton of information in one form or another. Your message needs to stand out. Video can make a big...
